Mass Notification Market Research Report
The size of the world market for mass notification systems was estimated at USD 10.34 billion in 2022, and it is anticipated to increase at a CAGR of 21.4% from 2023 to 2030. The market for mass notification systems is primarily being driven by the increased use of IP-based notification devices and mass notification systems in hospitals and other healthcare facilities. The COVID-19 epidemic has hurt the market by hindering innovation, decreasing profitability, and diminishing cash flow and financial reserves. Lockdowns, as well as restrictions on transportation, manufacturing, and distribution, caused the closure of companies, including offices and retail establishments. However, during the pandemic, mass notification systems have been a standard need for disseminating timely and pertinent health, safety, and new practise information.
Mass notification systems inform both security professionals and the general population to disasters. These disasters can be either man-made or natural, such a gas leak from a reactor inside a factory, or they can be natural, like a hurricane or a tornado. These gadgets effectively explain the right course of action to panicked people by giving clear voice communications so that they can listen to instructions, stay safe, and avoid terror during such crucial situations. The need for solutions that can support the general public when they work inside an organisation or at a remote location and help them decrease risk has increased as a result of these circumstances. A multimodal system has been put in place as a result to guarantee that each user is informed of an emergency via different channels for communication.
The demand for mass notification systems is rising as more end-use industries adopt technologies like the Internet of Things (IoT), cloud computing, and data analytics. These technologies offer a wide range of alternatives and capabilities above and beyond the realm of conventional applications, constantly improving user engagement and fortifying safety precautions. Additionally, businesses, local governments, and governmental entities can send one-way communications to people or groups to alert them to emergencies, impending events, and natural disasters thanks to the mass notification systems.. The programme enables security teams to coordinate coordinated responses, facilitate two-way communication, confirm delivery with real-time insights, manage critical events in one location, monitor threats near employees, and send messages via email, text, voice calls, mobile notifications, desktop Slack, and social media.
The increasing use of cell phones encourages the implementation of a mass notification system to enhance the security of lone workers.. Lone employees can now receive instant assistance thanks to a quick alarm and notice system provided by smartphone applications, boosting their safety. Systems that can send emergency notifications are necessary in such situations, which has significantly sped up the adoption of smartphone emergency communication apps.
While email and other communication techniques might not be as effective, mass notification systems enable management teams to connect with employees in the quickest amount of time feasible. For instance, the construction business frequently experiences emergencies as a result of threats like electrocution, being struck by or crushed by an object, and others.
Component Insights
In 2022, the hardware sector held the biggest market share with over 67% of the total market. The growth of controlled notification systems and IP-based notification devices in hospitals and other healthcare facilities is credited with the segment’s expansion. It consists of a wide range of devices required to deploy the programme. It features a command centre, alarm strobes, and notification speakers, and each software subscription that is purchased requires the use of these devices in order to be installed.
Throughout the projection period, the software category is anticipated to expand at a noteworthy CAGR of 22.1%. The software segment of the notification system is anticipated to rise significantly throughout the forecast period as a result of the increasing incorporation of cutting-edge technologies like artificial intelligence (AI) and cloud computing.
Enterprise-size Insights
In 2022, the big enterprise segment held the greatest market share, accounting for over 65% of the total market. Large organisations usually permit their workers to work from remote locations, and their clientele is dispersed across many different cities and nations. These businesses, as opposed to SMEs, use mass notification systems to deliver services that are exceptionally scalable. These systems also provide a safe, scalable, and reliable way to respond to disasters, and they give users a simple interface via which they may send emergency messages quickly and simply.
Over the course of the projection period, the Small and Medium Enterprises (SMEs) segment is anticipated to achieve a noteworthy CAGR of 23.5%. Small enterprises (SMEs) have a number of benefits, such as simple interfaces and quick deployment, which stimulates demand for a mass notification system among these businesses. These solutions help keep personnel linked by utilising a robust network.
Solution Insights
Over 62% of the market’s total revenue was accounted for by the in-building segment in 2022. The increased use of solutions, such as visual signalling, voice communication, and other communication methods, to give directions and information to residents within and outside of a building is blamed for the segment rise. To notify and inform the workforce, these solutions are simple to interface with public systems like fire alarms. Additionally, during the forecast period, the need for smart and intelligent building trends is anticipated to fuel the segment’s growth.
Over the projection period, the wide-area solutions segment is expected to have a strong CAGR of 21.8%. These technologies aid in alerting the target audience by disseminating live, previously recorded, understandable voice messages and tones over wide areas.
End-use Insights
In 2022, the education sector had the biggest market share, accounting for over 20% of the total market. The segment’s expansion can be due to the rise in mass notification system rollouts designed to enhance both student and staff safety and educational institution efficiency. School mass notification systems can dial numbers, leave voicemails, and alert emergency services like the police, fire, or ambulance in an emergency. These basic warnings can be received by phone, SMS, email, mobile app push, social media, and other personalised communication methods. Everyone receives the necessary messages at the appropriate moment thanks to an efficient emergency communication system.
Over the course of the projection period, the demand for mass notification systems in the energy and utilities sector is anticipated to grow at a strong CAGR of 21.4%.
Regional Insights
In 2022, North America held a sizable market share with more than 36% of worldwide revenue. The main factors promoting the deployment of mass notification systems in the area are the escalating knowledge of the system following the terrorist attacks on September 11, 2001, and the frequency of college shootings. Due to this, stringent public safety and security efforts, such as effective monitoring, security, and emergency alert systems, have been developed. During the forecast period, these programmes will offer the possibility of mass notification systems in the area. Asia Pacific is anticipated to rise as the fastest-developing regional market at a CAGR of 25.5% over the forecast period.
Key Companies & Market Share Insights
To improve their internal procedures and spur expansion, market companies spend money on R&D. Businesses frequently spend money on alliances, mergers, and acquisitions to enhance their goods and get a competitive edge in the marketplace. To draw in more customers and gain market share, businesses are successfully creating new products and enhancing existing ones.
Some of the key players functioning in the global mass notification system market include:
- BlackBerry Limited
- Balckboard Inc.
- Desktop Alert, Inc.,
- Eaton
- Everbridge
- Honeywell International Inc
- Motorola Solutions, Inc.
- OnSolve
- Singlewire Software, LLC
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